Tuesday, October 5, 2010

Let's go offline and brand this post by the end of the day

Oh my, I recall a meeting years ago at IBM in which the leader's brain got stuck, and every sentence was laced with "in this space." That one must still be making the rounds, because it's on the list of business buzzwords that make your eyes bleed gathered by Marlys Harris at MoneyWatch.

She enlisted the help of Brett Good, senior district president of Robert Half International, the global staffing firm, who, she says, "is privy to bujillions of resumes where many of us festoon our mundane jobs and meager accomplishments with business gobbledygook to make them sound more important — or less unimportant."

Here are some from her list.

In Transition
A change from one state of being to another; recession variation: collecting unemployment compensation. Example: "Since the downsizing, I've been in transition." Synonym: doing some consulting.

Brand
Put a good face on. Example: "Okay, so we polluted the groundwater by failing to follow those finicky safety regulations. How should we brand it?"

Space
Industry or field. Example: "I'm in the manufacturing space," "I'm in the waste disposal space," "She's in the adult film space," or "He's in the space exploration space."

Go Offline
Pester me about this after the meeting — or preferably never. "Jones, could we go offline to discuss the $10 underpayment of your expense account reimbursement?"

End of the Day
Formerly 5 to 5:30 p.m., now defined as an uncertain point in the future when everything magically turns out okay. Example. "At the end of the day, the pollution in the groundwater may just drain into the earth's core and become unnoticeable."

Transparent
Open about the facts, but not to be confused with honest. Example: "We've been totally transparent about the 15% fee; we disclosed it on page 37."

Can't Wrap One's Head Around
Unwilling to get into the details or deal with the facts; intellectually lazy. Example: "I can't wrap my head around all this recycling business; Let's throw everything in the dumpster behind Home Depot and let them deal with it."

Bandwidth
Money, staff, computing capacity or other resources. Example: "She lacks the bandwidth to compute compound interest."

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